Keeping your fingers on the pulse of Amazon and its policies is vital for a successful business. If sellers forget about this, their business will slowly go downhill, and soon, come to a screeching halt. Amazon appeal services are helping suspended sellers get their accounts back; however, do you really need a suspended account? Isn’t it easier to play by the rules, and soon, play better than anyone else? Because this is what Amazon top sellers do, even though they also manage to get their seller accounts suspended for the smallest details. Now let’s get back to the ways of faking reviews, and therefore, ways of getting suspended, because an overwhelming majority of sellers don’t know about this. Don’t sit in an ivory tower; make sure you know everything about the perplexing suspension world. That’s our incentive here at Got Suspended Clients, educating our clients, and minimizing risk!
To better understand the term “Faking reviews”, let’s have a quick look at Amazon’s requirements which are established in its Seller Code of Conduct. According to this, sellers are not allowed to:
- “pay for or offer an incentive in exchange for providing or removing feedback or reviews”
- “Ask customers to write only positive reviews or ask them to remove or change a review”
- “Solicit reviews only from customers who had a positive experience”
- “Review their own products or competitors’ products”
Now let’s get back to the methods of going against Amazon policies. The first one would be Paying reviewers via PayPal for Amazon reviews and/or placing it via Facebook chats. Amazon is good at finding and “arresting” the infringers, who brazenly work with third-party companies who in their turn are promising fake reviews. These companies guarantee that Amazon will never find out the inauthentic reviews, and you won’t get in trouble. However, almost everyone underestimates the power of Amazon, and this is the reason why many overconfident sellers fake their reviews. Besides, how can you be so sure that the review company you are working with is not one of those fly-by-night organizations? Even on top of that, what picture would be painted of a business if the services or products are terrible, but the reviews are oddly positive?
The second, and the easiest wait to detect a fake review, is asking your friends or family to buy products from your store and leave positive reviews. The software that Amazon uses (the ever-mysterious A9) will quickly identify the connection between you and the “customer” who reviewed your product. Under no circumstances ask your relatives to do so, because they are doing a disservice, instead of helping your store grow. You’re probably wondering how A9 figures this out. Well, because no random customers are likely to be sitting in your apartment, leaving good reviews. How does Amazon know that those people are in your living room? Well, because all of you are using the same IP address!
Have you ever heard of reviewing your own products? Unfortunately, many sellers do so and find themselves in the worst of the worst situations. This is, of course, not handled with their own seller account. Instead, they open their existing or new buyer account and give a positive review. Even though this sounds smart, Amazon’s software will link your accounts, and you will have a Linked Accounts case! Giving yourself reviews on Amazon is just like shooting yourself in the foot. You thought you had the safety on and the gun holstered, but the safety was off all along!
Even the smartest ideas can leave you with nothing. Amazon is like the police; it never argues and simply explains why it is right. Don’t disrespect Amazon’s policies, and you will never be arrested, or in other words, suspended. This way, you won’t have to start the tiring process of finding a reliable Amazon appeal service, who will reinstate your account. However, if you have ended up with an Amazon suspension, Got Suspended Clients will show how a real Amazon suspension appeal service works to get your account back.