The Rakuten Advertising Appeal Service Agency That Reinstates the Publisher Accounts Other Reinstatement Agencies Give Up On.

Rakuten Advertising governs publishers under the Publisher Membership Agreement and only pays out what advertisers have paid in. So your account case and your commission case often run on different clocks. We go through your whole account, find what actually set off the removal and trace every commission to the advertiser that owes it. Start with a free assessment and know where you stand before you pay.

97%Peak reinstatement rate
10,000+Cases resolved
145+Platforms covered
Free assessment on the notice and your Rakuten reportsCompliance and payment tracks worked separatelyAttorney-reviewed letters under the Publisher Membership Agreement
Rakuten Advertising publisher paymentsChoose your notice
DashboardAdvertisersLinksReportsPayments
Your notice

Commissions by age, in days

PayableAdvertiser unpaidHeld
0 to 30
31 to 60
61 to 90
90 plus

No commissions yet. The fix is the property and the traffic description.

Team

How we would work it

Send us this case →
Note

Rakuten pays publishers after advertisers pay Rakuten. Choose your notice and watch which commissions move where. Illustrative amounts.

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What we recover on Rakuten Advertising

Get Your Rakuten Account Back and Your Commissions Paid

A Rakuten action can pause every program on your account the same day. We work the account, the money and the programs at once.

Rakuten Advertising · Publisher Dashboard
BeforeRemoved
Network accessRemoved
ProgramsAll ended
Open findings4
14Compliance standing
Invalid traffic findingOpen
Coupon misuse complaintOpen
FTC disclosureOpen
Linked traffic vendorOpen
AfterActive
Network accessRestored
ProgramsReapplied
Open findings0
86Compliance standing
Invalid traffic findingResolved
Coupon misuse complaintResolved
FTC disclosureResolved
Linked traffic vendorResolved

What changesThe publisher account is back on the network with the flagged sources removed on the record, so programs can be joined again.

Rakuten Advertising · Payment history
BeforeCommissions held
Compliance holdActive
Advertiser unpaid3 advertisers
Next paymentPaused
Commissions owedHeld
Payment period Held
Payment period Held
Advertiser invoice IllustrativeUnpaid
AfterPaid
Compliance holdLifted
Advertiser unpaidPaid
Next paymentScheduled
Commissions owedReleased
Payment period Paid
Payment period Paid
Advertiser invoice IllustrativePaid

What changesClean commissions released on the compliance track, and advertiser unpaid amounts pursued on their own track.

Rakuten Advertising · Advertisers, My Advertisers
Before37 ended
Declined applications6
Program complaints2
Coupon feed accessRemoved
All 41Active 0Ended 37
AdvertiserProgram IDStatus
Retail advertiser AEnded
Travel advertiser BEnded
Apparel advertiser CEnded
Beauty advertiser EDeclined
Home advertiser DEnded
AfterActive again
Declined applications0
Program complaints0
Coupon feed accessRestored
All 41Active 33Pending 4
AdvertiserProgram IDStatus
Retail advertiser AActive
Travel advertiser BActive
Apparel advertiser CPending
Beauty advertiser EActive
Home advertiser DActive

What changesProgram by program, the relationships come back, each one with the answer that advertiser's manager needs.

Drag the handle to compare. Illustrative figures.
Who reviews your case

Who at Rakuten Advertising Reviews Your Case

Rakuten reviews publishers across the network, advertisers run their own programs and payment follows the advertiser’s money. Our people have sat on the other side of these reviews. Click a window to see what each team wants from you.

Six windows, six different questionsClick a window
Now serving01

What this team weighs
    What it needs

    What we do

    Note

    A Rakuten publisher case is heard at more than one window. Each one asks for something different. Click a window or take a ticket.

    Your notice

    What Your Rakuten Advertising Notice Means

    The notice tells you what Rakuten flagged. It rarely tells you why. Pick the notice that matches yours and see what sets it off, what Rakuten can prove and what it’s only assuming.

    SEC
    Removed from advertiser program

    Program removal

    Reviewed by Advertiser program managers

    Typical grade: Moderate

    What sets it off

    • An advertiser reviews your traffic or promotion and ends the partnership
    • A term in that program's policy you did not follow

    What they can prove

    • Your transactions in their program
    • The placements they found

    What they infer

    • That the promotion broke their terms on purpose

    Our pathway

    1. 1Read that program's specific terms
    2. 2Fix or remove the placement
    3. 3Write to the program manager with the fix
    4. 4Reapply once the record is clean
    One advertiser ending a program is a relationship problem, not a network problem. We treat it that way.
    ?
    Unauthorized coupon or code leakage

    Coupon misuse

    Reviewed by Advertiser program managers

    Typical grade: Difficult

    What sets it off

    • Exclusive codes surfacing on coupon sites
    • A sub-network posting codes the advertiser did not approve

    What they can prove

    • Where the codes appeared
    • Sales tracked through your ID with those codes

    What they infer

    • That you published or distributed the codes

    Our pathway

    1. 1Trace each code to where it leaked
    2. 2Remove the sub-network or partner
    3. 3Show the dates the codes came down
    4. 4Answer the complaint with the trace attached
    Code leakage is usually a partner problem. We prove whose partner it was.
    NOTICE
    Trademark bidding, paid search

    Brand bidding

    Reviewed by Brand and paid search compliance

    Typical grade: Difficult

    What sets it off

    • Ads on an advertiser brand term
    • Direct linking from paid search where the program forbids it

    What they can prove

    • Search ads captured with your ID
    • The keyword and date

    What they infer

    • That the bids were deliberate

    Our pathway

    1. 1Pull the paid search account history
    2. 2Add negative keywords on every brand term
    3. 3Show the captured ad was not yours or has ended
    4. 4Respond with the account export
    Brand bidding cases are won with the ad account export, not an explanation.
    $HELD
    Commission reversals

    Reversed commissions

    Reviewed by Publisher payments

    Typical grade: Moderate

    What sets it off

    • Returns, cancellations, or invalid orders
    • A high reversal rate on one advertiser

    What they can prove

    • The reversed transactions
    • The reversal reasons given

    What they infer

    • That the traffic produced low quality orders

    Our pathway

    1. 1Pull every reversal by reason
    2. 2Separate valid returns from disputed ones
    3. 3Query the disputed ones with the order data
    4. 4Adjust the promotion that drove them
    Some reversals are normal. We only dispute the ones that are not.
    Traffic quality, invalid or forced clicks

    Invalid traffic

    Reviewed by Traffic quality and fraud

    Typical grade: Hell 1 to 2

    What sets it off

    • Sales seconds after a click across unrelated advertisers
    • A browser extension, pop, or toolbar source
    • Click patterns that do not look human

    What they can prove

    • Click and sale timing per SubID
    • The source the traffic came through

    What they infer

    • Cookie stuffing or forced attribution
    • That you knew the source

    Our pathway

    1. 1Isolate the flagged SubIDs
    2. 2End the source and date the cut
    3. 3Prove the remaining traffic is clean
    4. 4Response with the SubID evidence attached
    Invalid traffic cases turn on one question: can you separate the bad source from the rest of the business.
    Publisher removed under the Membership Agreement

    Account removal

    Reviewed by Publisher compliance review

    Typical grade: Hell 1 to 2

    What sets it off

    • Several findings stacked together
    • A prior warning that was not answered

    What they can prove

    • The findings on file
    • Your response history

    What they infer

    • That the whole publisher is the risk

    Our pathway

    1. 1Answer every finding on the record
    2. 2Show the operating change with dates
    3. 3Separate held commissions into their own track
    4. 4Request review with the full file
    Removal ends every program at once. The response has to answer every finding, not the loudest one.
    Network or program application declined

    Application declined

    Reviewed by Publisher compliance review

    Typical grade: Moderate

    What sets it off

    • A property that does not show real content
    • Promotional methods that do not match the site

    What they can prove

    • The property as reviewed

    What they infer

    • That the property was built only to earn commissions

    Our pathway

    1. 1Rebuild the property to show real content
    2. 2Match declared methods to the site
    3. 3Add disclosures
    4. 4Reapply with the changes listed
    Declines are usually about the site, not the person. Fix the site first.
    Your commissions

    How Rakuten Advertising Pays Out Withheld Commissions

    Your account and your money move on different clocks. We trace every dollar to the advertiser that owes it and push each one on its own track.

    Which commissions can move nextSet each advertiser
    Advertiser, illustrativeHeldAdvertiser status
    Outdoor apparel brand$1,840
    Travel booking site$960
    Home goods retailer$2,310
    Beauty subscription$540
    Electronics retailer$1,275
    Meal kit company$410

    Where each dollar goes

    Next payment run
    Waiting on the advertiserWe chase each advertiser
    Dispute trackTransaction by transaction response

    Rakuten Advertising pays publishers several times a month, once a minimum is met, on advertiser payments it has received and cleared. Amounts and threshold here are illustrative.

    Note

    A held commission is often an advertiser that has not paid Rakuten. Set each advertiser and see which dollars can move and which need chasing.

    How Rakuten sees your account

    How Rakuten Decides Whether to Reinstate Your Account

    Rakuten doesn’t read your response on its own. It reads it against your whole account: your properties, your SubIDs, your click to sale timing, your payee details and every response you’ve sent before. We write yours to answer what Rakuten is actually weighing.

    !

    Potentially how it looks. A fictitious reconstruction built from our research and quantified only from cases we have handled. It is not a Rakuten Advertising screen or tool. Names, IDs, and records are invented or redacted.

    Publisher compliance recordPublisher ID Publisher network USProperties 4Open investigation
    Publisher account removed under the Membership Agreement. Commissions held pending review.
    Likely question: which SubIDs sent the flagged traffic?

    Publisher summary

    Commissions and traffic signals

    Rakuten reads traffic by SubID and property. A clean account with two bad sources still gets removed until those sources are named and cut.

    Identity

    Standing

    Payments

    PropertiesAdvertiser programsPayment historyAccount settings
    AccountPayeeTax IDDomainIP rangeDeviceTraffic vendorBankEmailSubID pattern
    This publisherRemoved4352219
    Publisher 02Closed
    Publisher 03Active
    Publisher 04Active
    Publisher 05Fraud flag
    Publisher 06Active
    Publisher 07Pending

    Showing 7 of 23 related records. Shared vendors link publishers who have never met, so we explain each link on the record.

    SearchShow 10 entries
    AdvertiserStatusCauseAmount
    Showing 1 to 7 of 412 entries123...Next
    Share of sales closed within 10 seconds of the clickWithin targetBreachThreshold

    W1W2W3W4W5W6W7W8

    We rebuild this from your own transaction reports before anything is written.

    SearchShow 10 entries
    ActionLast30 dayLifetime
    Showing 1 to 9 of 375 entries123...Next
    SearchShow 10 entries
    CaseStatusQueueUpdated
    Showing 1 to 5 of 14 entries123...Next
    SearchShow 10 entries
    WhenBrowser, OSDevice IDNetworkTime zoneLocation
    Showing 1 to 6 of 198 entries123...Next
    How the team reads itTap any line in the record

    Every flag above is something a reviewer weighs before they read a word of your appeal. Tap one to see what it means and what we do with it.

    Step by step

    How to Get a Removed Rakuten Publisher Account Reinstated

    Every step adds one piece to the file before it goes to Rakuten compliance. Below is how we work your case, start to finish.

    The Rakuten case, one parameter at a timeClick a step
    publisher.case/rakuten?case=notice&map=identity&grade=written&file=response.trace&track=every.reply
    Link incomplete
    Parameter 1 of 5

    We read the notice and your reports

    Your removal notice, your SubID and transaction reports, your payment history and each advertiser’s terms. Nothing gets written until we see the full picture.

    What this step adds to the file
    IntakeTriggerGradeWriteEscalate
    If it stalls, the next rung

    Note

    Every step adds one parameter to the case. When all five are in, the file is complete and it goes to Rakuten compliance.

    01
    Intake

    We read the notice and your reports

    Your removal notice, your SubID and transaction reports, your payment history and each advertiser’s terms. Nothing gets written until we see the full picture.

    02
    Trigger

    We rebuild the publisher identity

    Your properties, SubIDs, payee details and vendors, mapped out. We find the real cause and make sure it holds up when a reviewer starts asking questions.

    03
    Grade

    We grade the case before you pay

    You’ll know how hard your case is and why. If we can’t help, we tell you before you pay.

    04
    Write

    We write the response and the trace

    A compliance response with exhibits and a trace of every commission by advertiser. A second specialist reviews it before it’s filed.

    05
    Escalate

    We follow every reply

    Every reply from Rakuten tells us something. If it’s declined, we rebuild from the reason it gives. We never resend the same response.

    If the compliance response does not clear it

    1

    Compliance response

    A written response to the removal notice, with your traffic, placement and identity records.

    This decides most account cases.
    2

    Advertiser direct

    Responses to advertisers under their program terms, and on commissions they haven’t paid.

    Program removals and unpaid advertisers are often settled here.
    3

    Commission reconciliation

    A transaction level request for the status and basis of every withheld or reversed commission.

    Earned commissions are argued separately from the account.
    4

    Legal letter

    An attorney-reviewed letter to Rakuten Advertising about your account or your withheld commissions, used only when the case calls for it.

    Sent only on a complete record that got no reasoned review.
    5

    Pre-escalation notice

    When a case is stuck and the facts are on your side, an attorney-reviewed notice under the Membership Agreement puts the dispute on record. We only use it when the case calls for it.

    Our last step. An attorney-reviewed notice, used only when the case calls for it.

    Struggling to get it back on your own?

    Book a call and we’ll map out your next move. Or submit your case and we’ll look at the removal notice first.

    Your case

    Check Where Your Rakuten Advertising Case Stands

    Answer four quick questions and see how hard your case looks and what’s still missing. Nothing is sent until you hit submit.

    1. 1What did you receive
    2. 2Where does it stand
    3. 3What applies
    4. 4What you have

    What did Rakuten Advertising send you

    Where does the case stand today

    Tick everything that applies

    Which of these can you get

    Preliminary gradeModerate
    Team that reviews it
    What they check
    How we would work it
    Still missing

    A first look from four answers. The real grade comes after your free assessment.

    Your case file

    Rakuten Advertising case, draft

    NoticeNot chosen yet
    StatusNot chosen yet
    Risk signalsNone ticked
    DocumentsNot checked yet
    GOT SUSPENDED?UnmatchedMatched
    Matched case
    97%Peak reinstatement rate
    Drag to rotate
    Why the hard cases come here

    We are the ones publishers come to when every other agency and law firm has already failed.

    Most publishers find us after their responses were declined and another agency already tried. A declined response stays on the account, so the next one has to be built differently. Our team has worked inside these platforms and knows what each review is measuring. That’s how we’ve resolved more than 10,000 cases.

    How hard is your case

    Know How Hard Your Rakuten Case Is Before You Pay

    Toggle what’s true for your account and watch the grade change. The more damage on the account, the more work it takes, and your price follows. If there’s no real path, we tell you before you pay.

    Risk signals
    MODModerate
    Moderate
    What Rakuten sees
    How we work it

    Moderate

    A paperwork or profile problem with no conduct finding. We fix the property, profile or payee details and reapply or resubmit.

    Difficult

    One advertiser's objection under its own terms. A direct response to that advertiser with the fix in place.

    Hell 1

    A conduct finding backed by search data or several complaints. Full ad account exports and a response built on them.

    Hell 2

    A traffic pattern Rakuten reads as automated or incentivized. SubIDs isolated, the source removed and a clause by clause response.

    Hell 3

    A removal across the whole account under the Membership Agreement. The full record, the source cut and commissions argued separately.

    Hell 4

    Shared identifiers and money on hold at once. An identity map plus a transaction level check of every withheld amount.

    Hell 5

    A long record and earned money still unpaid. Commission reconciliation and an attorney-reviewed letter on a finished record.

    Hell 6

    Past a human path. We decline before you pay.

    Hell 7

    No real option left. We decline before you pay.

    What you get

    What’s Included in Your Rakuten Advertising Appeal

    Everything we file for you, every reply Rakuten sends back and a plan to keep it from happening again.

    Your Rakuten case brochurePick a panel
    Inside the brochure

    Compliance response

    Your written response to the removal, tied to the Membership Agreement clause, with exhibits.

    01Compliance response
    Membership Agreement clause citedCompliance response
    Finding

    Shared vendor tracking domain

    Record

    Payee, tax, bank unique to you

    Fix

    Dedicated tracking domain in place

    Exhibits

    A1 to A6 indexed

    04Advertiser responses
    Advertiser responses
    To the outdoor apparel brand

    Program terms section on coupon sites, answered with placement screenshots.

    To the travel booking site

    Unpaid commissions listed by order and date.

    02Identity map
    Identity map
    Your publisher account
    Deals siteNewsletterPayeeBank
    IndependentShared, separated
    05Compliance playbook
    Compliance playbook
    One SubID per placement
    Vendors on their own tracking domain
    Disclosure above every link
    Monthly SubID and payee review
    03Commission trace
    Commission trace
    AdvertiserHeldStatus
    Apparel$1,840Paid
    Travel$960Unpaid
    Home goods$2,310Disputed
    Beauty$540Paid

    Illustrative figures

    GOT SUSPENDED?Your Rakuten case file

    Five documents, one per panel. Fold it open to read.

    Note

    The file folds into one brochure. The inside carries the response, the identity map, and the money. Turn it over for the rest.

    Compliance response

    Your written response to the removal, tied to the Membership Agreement clause, with exhibits.

    Identity map

    Every property, SubID, payee detail and vendor tied to the account, and which ones stand on their own.

    Commission trace

    Withheld, unpaid and reversed commissions by advertiser and transaction.

    Advertiser responses

    Direct responses to advertisers under their program terms.

    Compliance playbook

    The SubID tagging, vendor checks and disclosures that keep the same notice from coming back.

    Inside the packet

    What Goes Into a Strong Rakuten Compliance Response

    Rakuten wants to see the cause, the fix and the proof behind both. Tap a document to see an example.

    Rakuten Advertising reference

    Rakuten Advertising Case Types and Who Reviews Them

    Pick a category, then open any case to see who reviews it, what sets it off and what we submit.

    Who reviews Rakuten Advertising cases

    P

    Publisher compliance review

    Rakuten’s review of publishers for fraudulent, abusive, or prohibited activity under the Publisher Membership Agreement.

    A traffic and placement record that answers the specific activity named, with the fix in place.

    Traffic qualityProhibited activityBrand disparagementSpam
    T

    Traffic quality and fraud

    Screening of clicks and transactions for invalid, automated, or incentivized traffic across the publisher’s identities.

    An explanation of the flagged pattern tied to a specific source, with the source removed.

    Click to sale timingSubID patternsDevice and IP clustersLinked publisher identities
    A

    Advertiser program managers

    Each advertiser sets program terms, approves publishers, and can remove publishers or dispute transactions.

    Proof you followed the advertiser’s terms and a fix for the issue raised.

    Program termsCoupon usePaid search conductReturn rates
    B

    Brand and paid search compliance

    Reviews trademark bidding and paid search conduct against advertiser search policies.

    Full ad account exports showing what was bid and where traffic went.

    Brand keywordsDisplay URLsNegative keywordsAd copy
    P

    Publisher payments

    Issues publisher payments based on advertiser payments received and cleared, with a minimum threshold.

    Clean payee details and a clear view of which advertisers have paid.

    Advertiser payment statusPayment thresholdTax detailsPayee name
    R

    Rakuten legal

    Rakuten Advertising legal contact, reached when earned commissions are withheld without basis or a complete record is ignored.

    A documented dispute history and a transaction-specific claim.

    Membership Agreement termsCommission amountsRecord completeness

    Account actions

    Rakuten Advertising noticePublisher account removal

    Publisher account removal

    We answer the Membership Agreement clause cited with the full record.

    Reviewed by

    Publisher compliance review

    What triggers it

    Activity it reads as prohibited under the Publisher Membership Agreement.

    What we submit

    A clause by clause response with traffic, placement, and identity records.

    Rakuten Advertising noticeAccount suspension

    Account suspension

    We identify the property or SubID involved and answer that finding.

    Reviewed by

    Publisher compliance review

    What triggers it

    A property or SubID pattern under review.

    What we submit

    The source named, the fix in place, and evidence the rest of the traffic is clean.

    Rakuten Advertising noticeDeclined application

    Declined application

    We fix the property and traffic description before reapplying.

    Reviewed by

    Publisher compliance review

    What triggers it

    A property, profile, or traffic description that does not meet publisher requirements.

    What we submit

    A fixed property and a clear, accurate traffic description on reapplication.

    Rakuten Advertising noticeLinked identity finding

    Linked identity finding

    We show which identifiers are independent and explain any shared vendor.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Identifiers shared with another publisher, often a closed one.

    What we submit

    An identifier map showing what is independent and what any shared vendor did.

    Rakuten Advertising noticeRemoval after a traffic vendor change

    Removal after a traffic vendor change

    A new vendor came on and the account was removed weeks later.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    A traffic pattern that changed with a new source.

    What we submit

    The vendor contract, the date it ended, and clean traffic since.

    Rakuten Advertising noticeReapplication after closure

    Reapplication after closure

    Applying again after a closed account.

    Reviewed by

    Publisher compliance review

    What triggers it

    A new application tied to a closed publisher.

    What we submit

    Full disclosure of the prior account and what changed.

    Commissions and payments

    Rakuten Advertising noticeCommissions held in dispute

    Commissions held in dispute

    We reconcile each held transaction and answer the dispute basis.

    Reviewed by

    Publisher payments

    What triggers it

    Transactions held pending a compliance or advertiser dispute.

    What we submit

    A transaction-level reconciliation answering the dispute basis.

    Rakuten Advertising noticeUnpaid advertiser commissions

    Unpaid advertiser commissions

    We trace unpaid amounts to the advertiser that has not paid.

    Reviewed by

    Publisher payments

    What triggers it

    Commissions not paid because the advertiser has not paid Rakuten.

    What we submit

    A list by advertiser and a request on each unpaid balance.

    Rakuten Advertising noticeReversed commissions

    Reversed commissions

    We separate genuine returns from reversals applied without basis.

    Reviewed by

    Advertiser program managers

    What triggers it

    Sales reversed as returns or invalid orders.

    What we submit

    The split between genuine returns and reversals with no stated basis.

    Rakuten Advertising noticePayment threshold and payee hold

    Payment threshold and payee hold

    We fix tax and payee mismatches holding payment.

    Reviewed by

    Publisher payments

    What triggers it

    Payee or tax data that does not match, or a balance under threshold.

    What we submit

    Corrected payee and tax details.

    Rakuten Advertising noticeLocked commissions not paid

    Locked commissions not paid

    Commissions show as locked but no payment arrived.

    Reviewed by

    Publisher payments

    What triggers it

    A payment run that did not include locked items.

    What we submit

    The locked transaction list and the payee record check.

    Advertiser programs

    Rakuten Advertising noticeProgram removal

    Program removal

    We respond to the advertiser under its program terms.

    Reviewed by

    Advertiser program managers

    What triggers it

    Conduct the advertiser says breaks its program terms.

    What we submit

    A response to that advertiser under its terms, with the fix documented.

    Rakuten Advertising noticeCoupon misuse

    Coupon misuse

    We trace unauthorized codes to their source and remove them.

    Reviewed by

    Advertiser program managers

    What triggers it

    Unauthorized or exclusive codes appearing on the publisher's traffic.

    What we submit

    The source of each code and proof it was removed.

    Rakuten Advertising noticeBrand disparagement complaint

    Brand disparagement complaint

    We correct the content and document the change.

    Reviewed by

    Publisher compliance review

    What triggers it

    Content an advertiser says damages its reputation.

    What we submit

    The corrected content and a dated record of the change.

    Rakuten Advertising noticeProgram terms changed mid campaign

    Program terms changed mid campaign

    New restrictions were added after you promoted.

    Reviewed by

    Advertiser program managers

    What triggers it

    Promotion that broke a term added later.

    What we submit

    The dates of the change and the placement update.

    Traffic and fraud

    Rakuten Advertising noticeInvalid traffic

    Invalid traffic

    We isolate the SubID or property behind the pattern.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Clicks or sales with automated or abnormal patterns.

    What we submit

    A SubID and property breakdown that isolates the cause and shows it cut.

    Rakuten Advertising noticeCookie stuffing allegation

    Cookie stuffing allegation

    We find any script or extension setting cookies without a click.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Sales credited without a real click, often seconds after one.

    What we submit

    An audit of scripts, extensions, and partners, and the one removed.

    Rakuten Advertising noticeIncentivized traffic

    Incentivized traffic

    We document how offers were presented and end any unauthorized incentive.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Rewards or offers driving clicks the advertiser did not authorize.

    What we submit

    How offers were presented and proof the unauthorized incentive ended.

    Rakuten Advertising noticeSpam complaint

    Spam complaint

    We audit email practices and consent records.

    Reviewed by

    Publisher compliance review

    What triggers it

    Email or messaging complaints tied to tracking links.

    What we submit

    Consent records and the corrected sending practice.

    Rakuten Advertising noticeSub-affiliate network flagged

    Sub-affiliate network flagged

    A sub-network you used is flagged across the network.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Transactions routed through a flagged sub-network.

    What we submit

    The relationship, the cut off date, and your own clean traffic.

    Rakuten Advertising noticeBot click finding

    Bot click finding

    Clicks that look automated.

    Reviewed by

    Traffic quality and fraud

    What triggers it

    Click volume with no human pattern.

    What we submit

    Traffic source logs and the filters now in place.

    Compliance

    Rakuten Advertising noticeBrand bidding

    Brand bidding

    We prove bid history with full exports.

    Reviewed by

    Brand and paid search compliance

    What triggers it

    Paid search ads on advertiser trademarks or direct linking.

    What we submit

    Complete Google Ads and Microsoft Ads exports matched to the search policy.

    Rakuten Advertising noticeFTC disclosure

    FTC disclosure

    We fix disclosures across every property.

    Reviewed by

    Publisher compliance review

    What triggers it

    Affiliate links without a clear disclosure.

    What we submit

    Disclosures fixed across every property, with captures.

    Rakuten Advertising noticeTax and identity verification

    Tax and identity verification

    We audit documents for mismatches before resubmission.

    Reviewed by

    Publisher payments

    What triggers it

    Documents that do not match the payee record.

    What we submit

    An audited, consistent document set.

    Rakuten Advertising noticeMissing disclosure on social

    Missing disclosure on social

    Affiliate links posted without a visible disclosure.

    Reviewed by

    Publisher compliance review

    What triggers it

    A social placement without a clear affiliate disclosure.

    What we submit

    Updated posts with disclosure and a posting checklist.

    ?
    Not on this list

    Your Rakuten Advertising case may not be listed here. We have likely seen it.

    We’ve worked far more Rakuten Advertising cases than fit on one page, including rare notices and stacked decisions. Send us your notice and we’ll work out the path with you.

    Rakuten Advertising publisher questions

    Rakuten Advertising Publisher Account FAQs

    Don’t see your question? Send us your notice and we’ll answer it directly.

    Why was my Rakuten Advertising publisher account removed?

    Rakuten Advertising can suspend, limit or deny a publisher’s access to its network at its own discretion under the Publisher Membership Agreement. The most common triggers are fraudulent or abusive activity, invalid traffic, and promotion that breaks an advertiser’s terms, like coupon codes on sites the advertiser did not allow. Your notice should point to which one applies.

    How do I appeal a Rakuten Advertising account removal?

    To appeal a Rakuten Advertising account removal, reply to the notice through publisher support with one complete response. Explain what happened, show what you changed and attach proof like SubID and transaction reports, a list of every property you promote on and the traffic sources you use. A vague appeal with no records rarely moves a compliance decision.

    Why are my Rakuten Advertising commissions unpaid?

    Rakuten Advertising commissions usually go unpaid because the advertiser has not paid yet. Under the Publisher Membership Agreement, the advertiser is responsible for paying your commissions on most programs. Missing tax forms or payment details can also stop a payment. Check your Payment and Invoices page to see which commissions are still waiting on the advertiser.

    How long do I have to dispute a Rakuten Advertising commission?

    You have ten days after the end of the monthly service period to report a commission error on Rakuten Advertising. You notify the advertiser and copy Rakuten, or tell Rakuten directly on a direct engagement. Disputes are settled with the advertiser, and when tracking sources differ, Rakuten’s reports control. Check your reports every month.

    Can Rakuten Advertising hold my commissions during a dispute?

    Yes, Rakuten Advertising can hold commission money during a dispute. If Rakuten has received funds from an advertiser to pay you and a dispute comes up over the amount, the agreement lets Rakuten hold those funds or return them to the advertiser. Rakuten can also revise any report it or the advertiser decides contains an error.

    Who pays publishers on Rakuten Advertising?

    On Rakuten Advertising, the advertiser is responsible for paying publishers on most programs. Rakuten runs the network, tracks the sales and passes the payment through. Direct engagements, where you contract with Rakuten itself, are the exception. That is why an unpaid commission is often an advertiser problem and an account removal is a Rakuten problem.

    Does Rakuten Advertising charge an inactivity fee?

    Yes, Rakuten Advertising charges an inactivity fee when an account has no commissionable activity for twelve months in a row. On a larger balance the fee is the lesser of 50 units or 10 percent a month, and a balance under 10 units is taken in full. A frozen or removed account can lose money this way if left alone.

    What counts as fraud or invalid traffic on Rakuten Advertising?

    Rakuten Advertising bans any fraudulent, abusive or illegal activity tied to your network use, and you are also responsible if you knowingly let others do it. That covers fake clicks or orders, cookie stuffing and traffic from vendors you cannot account for. Know every source that sends you traffic and tag it with a SubID.

    Can I open a new Rakuten Advertising account after removal?

    Opening a new Rakuten Advertising account to get around a removal is a bad idea. Rakuten can deny network access at its discretion, a new account can be tied back to you and it will damage any appeal on the original. Fix the cause and appeal the removal on the account you already have.

    Can someone help me get my Rakuten Advertising account back?

    Yes. We go through your notice, SubID data, properties and traffic sources, find what set off the review and write the appeal with proof. Unpaid commissions get worked with each advertiser on their own track. Book a free assessment and we will tell you how hard your case is before you pay anything.

    What does a Rakuten Advertising appeal service cost?

    The cost of a Rakuten Advertising appeal service depends on how hard the case is, how many advertisers are involved and how much commission is withheld. A payment setup problem is quick work. An invalid traffic removal takes more. We start with a free assessment and quote a price before any work begins.

    Can anyone guarantee Rakuten Advertising reinstatement?

    No one can guarantee Rakuten Advertising reinstatement, because Rakuten and its advertisers make the final decision. Be careful with anyone who promises it. What we commit to is the work: a full review, an appeal built on evidence and a straight answer about your chances before you pay. We fight to get your withheld commissions released.

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    Get a Free Assessment of Your Rakuten Advertising Case

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