The Rakuten Advertising Appeal Service Agency That Reinstates the Publisher Accounts Other Reinstatement Agencies Give Up On.
Rakuten Advertising governs publishers under the Publisher Membership Agreement and only pays out what advertisers have paid in. So your account case and your commission case often run on different clocks. We go through your whole account, find what actually set off the removal and trace every commission to the advertiser that owes it. Start with a free assessment and know where you stand before you pay.
Commissions by age, in days
No commissions yet. The fix is the property and the traffic description.
Rakuten pays publishers after advertisers pay Rakuten. Choose your notice and watch which commissions move where. Illustrative amounts.






Get Your Rakuten Account Back and Your Commissions Paid
A Rakuten action can pause every program on your account the same day. We work the account, the money and the programs at once.
What changesThe publisher account is back on the network with the flagged sources removed on the record, so programs can be joined again.
What changesClean commissions released on the compliance track, and advertiser unpaid amounts pursued on their own track.
EndedEndedEndedDeclinedEndedActiveActivePendingActiveActiveWhat changesProgram by program, the relationships come back, each one with the answer that advertiser's manager needs.
Who at Rakuten Advertising Reviews Your Case
Rakuten reviews publishers across the network, advertisers run their own programs and payment follows the advertiser’s money. Our people have sat on the other side of these reviews. Click a window to see what each team wants from you.
A Rakuten publisher case is heard at more than one window. Each one asks for something different. Click a window or take a ticket.
What Your Rakuten Advertising Notice Means
The notice tells you what Rakuten flagged. It rarely tells you why. Pick the notice that matches yours and see what sets it off, what Rakuten can prove and what it’s only assuming.
Program removal
Reviewed by Advertiser program managers
Typical grade: ModerateWhat sets it off
- An advertiser reviews your traffic or promotion and ends the partnership
- A term in that program's policy you did not follow
What they can prove
- Your transactions in their program
- The placements they found
What they infer
- That the promotion broke their terms on purpose
Our pathway
- 1Read that program's specific terms
- 2Fix or remove the placement
- 3Write to the program manager with the fix
- 4Reapply once the record is clean
One advertiser ending a program is a relationship problem, not a network problem. We treat it that way.
Coupon misuse
Reviewed by Advertiser program managers
Typical grade: DifficultWhat sets it off
- Exclusive codes surfacing on coupon sites
- A sub-network posting codes the advertiser did not approve
What they can prove
- Where the codes appeared
- Sales tracked through your ID with those codes
What they infer
- That you published or distributed the codes
Our pathway
- 1Trace each code to where it leaked
- 2Remove the sub-network or partner
- 3Show the dates the codes came down
- 4Answer the complaint with the trace attached
Code leakage is usually a partner problem. We prove whose partner it was.
Brand bidding
Reviewed by Brand and paid search compliance
Typical grade: DifficultWhat sets it off
- Ads on an advertiser brand term
- Direct linking from paid search where the program forbids it
What they can prove
- Search ads captured with your ID
- The keyword and date
What they infer
- That the bids were deliberate
Our pathway
- 1Pull the paid search account history
- 2Add negative keywords on every brand term
- 3Show the captured ad was not yours or has ended
- 4Respond with the account export
Brand bidding cases are won with the ad account export, not an explanation.
Reversed commissions
Reviewed by Publisher payments
Typical grade: ModerateWhat sets it off
- Returns, cancellations, or invalid orders
- A high reversal rate on one advertiser
What they can prove
- The reversed transactions
- The reversal reasons given
What they infer
- That the traffic produced low quality orders
Our pathway
- 1Pull every reversal by reason
- 2Separate valid returns from disputed ones
- 3Query the disputed ones with the order data
- 4Adjust the promotion that drove them
Some reversals are normal. We only dispute the ones that are not.
Invalid traffic
Reviewed by Traffic quality and fraud
Typical grade: Hell 1 to 2What sets it off
- Sales seconds after a click across unrelated advertisers
- A browser extension, pop, or toolbar source
- Click patterns that do not look human
What they can prove
- Click and sale timing per SubID
- The source the traffic came through
What they infer
- Cookie stuffing or forced attribution
- That you knew the source
Our pathway
- 1Isolate the flagged SubIDs
- 2End the source and date the cut
- 3Prove the remaining traffic is clean
- 4Response with the SubID evidence attached
Invalid traffic cases turn on one question: can you separate the bad source from the rest of the business.
Account removal
Reviewed by Publisher compliance review
Typical grade: Hell 1 to 2What sets it off
- Several findings stacked together
- A prior warning that was not answered
What they can prove
- The findings on file
- Your response history
What they infer
- That the whole publisher is the risk
Our pathway
- 1Answer every finding on the record
- 2Show the operating change with dates
- 3Separate held commissions into their own track
- 4Request review with the full file
Removal ends every program at once. The response has to answer every finding, not the loudest one.
Application declined
Reviewed by Publisher compliance review
Typical grade: ModerateWhat sets it off
- A property that does not show real content
- Promotional methods that do not match the site
What they can prove
- The property as reviewed
What they infer
- That the property was built only to earn commissions
Our pathway
- 1Rebuild the property to show real content
- 2Match declared methods to the site
- 3Add disclosures
- 4Reapply with the changes listed
Declines are usually about the site, not the person. Fix the site first.
How Rakuten Advertising Pays Out Withheld Commissions
Your account and your money move on different clocks. We trace every dollar to the advertiser that owes it and push each one on its own track.
Where each dollar goes
Rakuten Advertising pays publishers several times a month, once a minimum is met, on advertiser payments it has received and cleared. Amounts and threshold here are illustrative.
A held commission is often an advertiser that has not paid Rakuten. Set each advertiser and see which dollars can move and which need chasing.
How Rakuten Decides Whether to Reinstate Your Account
Rakuten doesn’t read your response on its own. It reads it against your whole account: your properties, your SubIDs, your click to sale timing, your payee details and every response you’ve sent before. We write yours to answer what Rakuten is actually weighing.
Potentially how it looks. A fictitious reconstruction built from our research and quantified only from cases we have handled. It is not a Rakuten Advertising screen or tool. Names, IDs, and records are invented or redacted.
Publisher summary
Commissions and traffic signals
Rakuten reads traffic by SubID and property. A clean account with two bad sources still gets removed until those sources are named and cut.
Identity
Standing
Payments
Showing 7 of 23 related records. Shared vendors link publishers who have never met, so we explain each link on the record.
We rebuild this from your own transaction reports before anything is written.
Every flag above is something a reviewer weighs before they read a word of your appeal. Tap one to see what it means and what we do with it.
How to Get a Removed Rakuten Publisher Account Reinstated
Every step adds one piece to the file before it goes to Rakuten compliance. Below is how we work your case, start to finish.
We read the notice and your reports
Your removal notice, your SubID and transaction reports, your payment history and each advertiser’s terms. Nothing gets written until we see the full picture.
What this step adds to the fileEvery step adds one parameter to the case. When all five are in, the file is complete and it goes to Rakuten compliance.
We read the notice and your reports
Your removal notice, your SubID and transaction reports, your payment history and each advertiser’s terms. Nothing gets written until we see the full picture.
We rebuild the publisher identity
Your properties, SubIDs, payee details and vendors, mapped out. We find the real cause and make sure it holds up when a reviewer starts asking questions.
We grade the case before you pay
You’ll know how hard your case is and why. If we can’t help, we tell you before you pay.
We write the response and the trace
A compliance response with exhibits and a trace of every commission by advertiser. A second specialist reviews it before it’s filed.
We follow every reply
Every reply from Rakuten tells us something. If it’s declined, we rebuild from the reason it gives. We never resend the same response.
If the compliance response does not clear it
Compliance response
A written response to the removal notice, with your traffic, placement and identity records.
This decides most account cases.Advertiser direct
Responses to advertisers under their program terms, and on commissions they haven’t paid.
Program removals and unpaid advertisers are often settled here.Commission reconciliation
A transaction level request for the status and basis of every withheld or reversed commission.
Earned commissions are argued separately from the account.Legal letter
An attorney-reviewed letter to Rakuten Advertising about your account or your withheld commissions, used only when the case calls for it.
Sent only on a complete record that got no reasoned review.Pre-escalation notice
When a case is stuck and the facts are on your side, an attorney-reviewed notice under the Membership Agreement puts the dispute on record. We only use it when the case calls for it.
Our last step. An attorney-reviewed notice, used only when the case calls for it.Struggling to get it back on your own?
Book a call and we’ll map out your next move. Or submit your case and we’ll look at the removal notice first.
Check Where Your Rakuten Advertising Case Stands
Answer four quick questions and see how hard your case looks and what’s still missing. Nothing is sent until you hit submit.
- 1What did you receive
- 2Where does it stand
- 3What applies
- 4What you have
What did Rakuten Advertising send you
Where does the case stand today
Tick everything that applies
Which of these can you get
- Team that reviews it
- What they check
- How we would work it
- Still missing
A first look from four answers. The real grade comes after your free assessment.
Rakuten Advertising case, draft
We are the ones publishers come to when every other agency and law firm has already failed.
Most publishers find us after their responses were declined and another agency already tried. A declined response stays on the account, so the next one has to be built differently. Our team has worked inside these platforms and knows what each review is measuring. That’s how we’ve resolved more than 10,000 cases.
Know How Hard Your Rakuten Case Is Before You Pay
Toggle what’s true for your account and watch the grade change. The more damage on the account, the more work it takes, and your price follows. If there’s no real path, we tell you before you pay.
- What Rakuten sees
- How we work it
Moderate
A paperwork or profile problem with no conduct finding. We fix the property, profile or payee details and reapply or resubmit.
Difficult
One advertiser's objection under its own terms. A direct response to that advertiser with the fix in place.
Hell 1
A conduct finding backed by search data or several complaints. Full ad account exports and a response built on them.
Hell 2
A traffic pattern Rakuten reads as automated or incentivized. SubIDs isolated, the source removed and a clause by clause response.
Hell 3
A removal across the whole account under the Membership Agreement. The full record, the source cut and commissions argued separately.
Hell 4
Shared identifiers and money on hold at once. An identity map plus a transaction level check of every withheld amount.
Hell 5
A long record and earned money still unpaid. Commission reconciliation and an attorney-reviewed letter on a finished record.
Hell 6
Past a human path. We decline before you pay.
Hell 7
No real option left. We decline before you pay.
What’s Included in Your Rakuten Advertising Appeal
Everything we file for you, every reply Rakuten sends back and a plan to keep it from happening again.
Compliance response
Your written response to the removal, tied to the Membership Agreement clause, with exhibits.
Shared vendor tracking domain
Payee, tax, bank unique to you
Dedicated tracking domain in place
A1 to A6 indexed
Program terms section on coupon sites, answered with placement screenshots.
Unpaid commissions listed by order and date.
Illustrative figures
Five documents, one per panel. Fold it open to read.
The file folds into one brochure. The inside carries the response, the identity map, and the money. Turn it over for the rest.
Compliance response
Your written response to the removal, tied to the Membership Agreement clause, with exhibits.
Identity map
Every property, SubID, payee detail and vendor tied to the account, and which ones stand on their own.
Commission trace
Withheld, unpaid and reversed commissions by advertiser and transaction.
Advertiser responses
Direct responses to advertisers under their program terms.
Compliance playbook
The SubID tagging, vendor checks and disclosures that keep the same notice from coming back.
What Goes Into a Strong Rakuten Compliance Response
Rakuten wants to see the cause, the fix and the proof behind both. Tap a document to see an example.
To: Publisher compliance review
Re: Account removed
1. Root cause
Which prohibited activity under the Membership Agreement the account is said to have engaged in.
2. Corrective actions taken
You’ll know how hard your case is and why. If we can’t help, we tell you before you pay.
3. Preventive measures
Your written response to the removal, tied to the Membership Agreement clause, with exhibits.
Exhibits A to F attached
To: Publisher compliance review
Re: Account removed
1. Root cause
Which prohibited activity under the Membership Agreement the account is said to have engaged in.
2. Corrective actions taken
You’ll know how hard your case is and why. If we can’t help, we tell you before you pay.
3. Preventive measures
Withheld, unpaid and reversed commissions by advertiser and transaction.
Exhibits A to F attached
To: Publisher compliance review
Re: Account removed
1. Root cause
Which prohibited activity under the Membership Agreement the account is said to have engaged in.
2. Corrective actions taken
You’ll know how hard your case is and why. If we can’t help, we tell you before you pay.
3. Preventive measures
Direct responses to advertisers under their program terms.
Exhibits A to F attached
Rakuten Advertising Case Types and Who Reviews Them
Pick a category, then open any case to see who reviews it, what sets it off and what we submit.
Who reviews Rakuten Advertising cases
PPublisher compliance review
Rakuten’s review of publishers for fraudulent, abusive, or prohibited activity under the Publisher Membership Agreement.
A traffic and placement record that answers the specific activity named, with the fix in place.
TTraffic quality and fraud
Screening of clicks and transactions for invalid, automated, or incentivized traffic across the publisher’s identities.
An explanation of the flagged pattern tied to a specific source, with the source removed.
AAdvertiser program managers
Each advertiser sets program terms, approves publishers, and can remove publishers or dispute transactions.
Proof you followed the advertiser’s terms and a fix for the issue raised.
BBrand and paid search compliance
Reviews trademark bidding and paid search conduct against advertiser search policies.
Full ad account exports showing what was bid and where traffic went.
PPublisher payments
Issues publisher payments based on advertiser payments received and cleared, with a minimum threshold.
Clean payee details and a clear view of which advertisers have paid.
RRakuten legal
Rakuten Advertising legal contact, reached when earned commissions are withheld without basis or a complete record is ignored.
A documented dispute history and a transaction-specific claim.
Account actions
Rakuten Advertising noticePublisher account removalPublisher account removal
We answer the Membership Agreement clause cited with the full record.
Publisher compliance review
Activity it reads as prohibited under the Publisher Membership Agreement.
A clause by clause response with traffic, placement, and identity records.
Rakuten Advertising noticeAccount suspensionAccount suspension
We identify the property or SubID involved and answer that finding.
Publisher compliance review
A property or SubID pattern under review.
The source named, the fix in place, and evidence the rest of the traffic is clean.
Rakuten Advertising noticeDeclined applicationDeclined application
We fix the property and traffic description before reapplying.
Publisher compliance review
A property, profile, or traffic description that does not meet publisher requirements.
A fixed property and a clear, accurate traffic description on reapplication.
Rakuten Advertising noticeLinked identity findingLinked identity finding
We show which identifiers are independent and explain any shared vendor.
Traffic quality and fraud
Identifiers shared with another publisher, often a closed one.
An identifier map showing what is independent and what any shared vendor did.
Rakuten Advertising noticeRemoval after a traffic vendor changeRemoval after a traffic vendor change
A new vendor came on and the account was removed weeks later.
Traffic quality and fraud
A traffic pattern that changed with a new source.
The vendor contract, the date it ended, and clean traffic since.
Rakuten Advertising noticeReapplication after closureReapplication after closure
Applying again after a closed account.
Publisher compliance review
A new application tied to a closed publisher.
Full disclosure of the prior account and what changed.
Commissions and payments
Rakuten Advertising noticeCommissions held in disputeCommissions held in dispute
We reconcile each held transaction and answer the dispute basis.
Publisher payments
Transactions held pending a compliance or advertiser dispute.
A transaction-level reconciliation answering the dispute basis.
Rakuten Advertising noticeUnpaid advertiser commissionsUnpaid advertiser commissions
We trace unpaid amounts to the advertiser that has not paid.
Publisher payments
Commissions not paid because the advertiser has not paid Rakuten.
A list by advertiser and a request on each unpaid balance.
Rakuten Advertising noticeReversed commissionsReversed commissions
We separate genuine returns from reversals applied without basis.
Advertiser program managers
Sales reversed as returns or invalid orders.
The split between genuine returns and reversals with no stated basis.
Rakuten Advertising noticePayment threshold and payee holdPayment threshold and payee hold
We fix tax and payee mismatches holding payment.
Publisher payments
Payee or tax data that does not match, or a balance under threshold.
Corrected payee and tax details.
Rakuten Advertising noticeLocked commissions not paidLocked commissions not paid
Commissions show as locked but no payment arrived.
Publisher payments
A payment run that did not include locked items.
The locked transaction list and the payee record check.
Advertiser programs
Rakuten Advertising noticeProgram removalProgram removal
We respond to the advertiser under its program terms.
Advertiser program managers
Conduct the advertiser says breaks its program terms.
A response to that advertiser under its terms, with the fix documented.
Rakuten Advertising noticeCoupon misuseCoupon misuse
We trace unauthorized codes to their source and remove them.
Advertiser program managers
Unauthorized or exclusive codes appearing on the publisher's traffic.
The source of each code and proof it was removed.
Rakuten Advertising noticeBrand disparagement complaintBrand disparagement complaint
We correct the content and document the change.
Publisher compliance review
Content an advertiser says damages its reputation.
The corrected content and a dated record of the change.
Rakuten Advertising noticeProgram terms changed mid campaignProgram terms changed mid campaign
New restrictions were added after you promoted.
Advertiser program managers
Promotion that broke a term added later.
The dates of the change and the placement update.
Traffic and fraud
Rakuten Advertising noticeInvalid trafficInvalid traffic
We isolate the SubID or property behind the pattern.
Traffic quality and fraud
Clicks or sales with automated or abnormal patterns.
A SubID and property breakdown that isolates the cause and shows it cut.
Rakuten Advertising noticeCookie stuffing allegationCookie stuffing allegation
We find any script or extension setting cookies without a click.
Traffic quality and fraud
Sales credited without a real click, often seconds after one.
An audit of scripts, extensions, and partners, and the one removed.
Rakuten Advertising noticeIncentivized trafficIncentivized traffic
We document how offers were presented and end any unauthorized incentive.
Traffic quality and fraud
Rewards or offers driving clicks the advertiser did not authorize.
How offers were presented and proof the unauthorized incentive ended.
Rakuten Advertising noticeSpam complaintSpam complaint
We audit email practices and consent records.
Publisher compliance review
Email or messaging complaints tied to tracking links.
Consent records and the corrected sending practice.
Rakuten Advertising noticeSub-affiliate network flaggedSub-affiliate network flagged
A sub-network you used is flagged across the network.
Traffic quality and fraud
Transactions routed through a flagged sub-network.
The relationship, the cut off date, and your own clean traffic.
Rakuten Advertising noticeBot click findingBot click finding
Clicks that look automated.
Traffic quality and fraud
Click volume with no human pattern.
Traffic source logs and the filters now in place.
Compliance
Rakuten Advertising noticeBrand biddingBrand bidding
We prove bid history with full exports.
Brand and paid search compliance
Paid search ads on advertiser trademarks or direct linking.
Complete Google Ads and Microsoft Ads exports matched to the search policy.
Rakuten Advertising noticeFTC disclosureFTC disclosure
We fix disclosures across every property.
Publisher compliance review
Affiliate links without a clear disclosure.
Disclosures fixed across every property, with captures.
Rakuten Advertising noticeTax and identity verificationTax and identity verification
We audit documents for mismatches before resubmission.
Publisher payments
Documents that do not match the payee record.
An audited, consistent document set.
Rakuten Advertising noticeMissing disclosure on socialMissing disclosure on social
Affiliate links posted without a visible disclosure.
Publisher compliance review
A social placement without a clear affiliate disclosure.
Updated posts with disclosure and a posting checklist.
Your Rakuten Advertising case may not be listed here. We have likely seen it.
We’ve worked far more Rakuten Advertising cases than fit on one page, including rare notices and stacked decisions. Send us your notice and we’ll work out the path with you.
Rakuten Advertising Publisher Account FAQs
Don’t see your question? Send us your notice and we’ll answer it directly.
Why was my Rakuten Advertising publisher account removed?
Rakuten Advertising can suspend, limit or deny a publisher’s access to its network at its own discretion under the Publisher Membership Agreement. The most common triggers are fraudulent or abusive activity, invalid traffic, and promotion that breaks an advertiser’s terms, like coupon codes on sites the advertiser did not allow. Your notice should point to which one applies.
How do I appeal a Rakuten Advertising account removal?
To appeal a Rakuten Advertising account removal, reply to the notice through publisher support with one complete response. Explain what happened, show what you changed and attach proof like SubID and transaction reports, a list of every property you promote on and the traffic sources you use. A vague appeal with no records rarely moves a compliance decision.
Why are my Rakuten Advertising commissions unpaid?
Rakuten Advertising commissions usually go unpaid because the advertiser has not paid yet. Under the Publisher Membership Agreement, the advertiser is responsible for paying your commissions on most programs. Missing tax forms or payment details can also stop a payment. Check your Payment and Invoices page to see which commissions are still waiting on the advertiser.
How long do I have to dispute a Rakuten Advertising commission?
You have ten days after the end of the monthly service period to report a commission error on Rakuten Advertising. You notify the advertiser and copy Rakuten, or tell Rakuten directly on a direct engagement. Disputes are settled with the advertiser, and when tracking sources differ, Rakuten’s reports control. Check your reports every month.
Can Rakuten Advertising hold my commissions during a dispute?
Yes, Rakuten Advertising can hold commission money during a dispute. If Rakuten has received funds from an advertiser to pay you and a dispute comes up over the amount, the agreement lets Rakuten hold those funds or return them to the advertiser. Rakuten can also revise any report it or the advertiser decides contains an error.
Who pays publishers on Rakuten Advertising?
On Rakuten Advertising, the advertiser is responsible for paying publishers on most programs. Rakuten runs the network, tracks the sales and passes the payment through. Direct engagements, where you contract with Rakuten itself, are the exception. That is why an unpaid commission is often an advertiser problem and an account removal is a Rakuten problem.
Does Rakuten Advertising charge an inactivity fee?
Yes, Rakuten Advertising charges an inactivity fee when an account has no commissionable activity for twelve months in a row. On a larger balance the fee is the lesser of 50 units or 10 percent a month, and a balance under 10 units is taken in full. A frozen or removed account can lose money this way if left alone.
What counts as fraud or invalid traffic on Rakuten Advertising?
Rakuten Advertising bans any fraudulent, abusive or illegal activity tied to your network use, and you are also responsible if you knowingly let others do it. That covers fake clicks or orders, cookie stuffing and traffic from vendors you cannot account for. Know every source that sends you traffic and tag it with a SubID.
Can I open a new Rakuten Advertising account after removal?
Opening a new Rakuten Advertising account to get around a removal is a bad idea. Rakuten can deny network access at its discretion, a new account can be tied back to you and it will damage any appeal on the original. Fix the cause and appeal the removal on the account you already have.
Can someone help me get my Rakuten Advertising account back?
Yes. We go through your notice, SubID data, properties and traffic sources, find what set off the review and write the appeal with proof. Unpaid commissions get worked with each advertiser on their own track. Book a free assessment and we will tell you how hard your case is before you pay anything.
What does a Rakuten Advertising appeal service cost?
The cost of a Rakuten Advertising appeal service depends on how hard the case is, how many advertisers are involved and how much commission is withheld. A payment setup problem is quick work. An invalid traffic removal takes more. We start with a free assessment and quote a price before any work begins.
Can anyone guarantee Rakuten Advertising reinstatement?
No one can guarantee Rakuten Advertising reinstatement, because Rakuten and its advertisers make the final decision. Be careful with anyone who promises it. What we commit to is the work: a full review, an appeal built on evidence and a straight answer about your chances before you pay. We fight to get your withheld commissions released.
The Publishers, Brands and Firms That Trust Us
Some agreed to be named. Most can’t be. Tap a gold-framed face to hear it from them.
Get a Free Assessment of Your Rakuten Advertising Case
Send us your notice and your payment history. We’ll tell you where you stand before you pay anything.
- A strategist reads your notice before the call
- You leave with your next step and the grade in writing
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