Yelp review removal, argued under Yelp’s Content Guidelines.

Yelp does not take reviews down because a business disagrees, and advertising does not buy removals. It removes reviews that break its Content Guidelines: no firsthand experience, conflicts of interest, off-topic rants, harassment, and private information. We match each review to your visit, booking, and staff records, report the ones that fit a guideline with proof, and leave genuine criticism for a public reply.

97%Peak reinstatement rate
10,000+Cases resolved
145+Platforms covered
Free Yelp case read before you pay anythingEvery request filed under the exact policy or law it violatesAttorney-reviewed letters when a removal needs legal weight
A Yelp business page, review by reviewPick the issue you see
Business page, Reviews

Your restaurant

188 reviews
Claimed
J
Jordan M.3 reviews

Worst truffle risotto I have had. Waited an hour for a table on Saturday.

A
Alex P.1 review

Go two blocks down instead. Better food, nicer staff, half the price.

S
Sam K.12 reviews

Management is a mess. Ask for Dana at the bar, she lives on Elm Street.

41 other reviews that are not currently recommended⌄
Handled byUser OperationsDifficult

Whether the reviewer had a firsthand experience with the business.

Send us this case →
Note

Pick what you are dealing with. The review that carries it lights up, and you see who at Yelp decides it. Example page, illustrative.

As featured in
Fox BusinessBusiness InsiderCBS NewsMarketWatchHuffPostInternational Business Times
What we work on Yelp

Your reviews, your stars, and the filter in between.

On Yelp, a review can be live, removed, or not recommended by software. Each state needs a different move.

Yelp · Yelp for Business, Reviews
Before5 reported
Guideline breaches live5
Low reviews, 30d6
Report statusDeclined
Recommended 188Not recommended 41Reported 5
ReviewReview IDStatus
No visit, dish never servedRecommended
Rival five stars same weekRecommended
Server named with addressRecommended
Political rant, no visitRecommended
Real guest, slow nightRecommended
AfterResolved
Guideline breaches live0
Low reviews, 30d2
Report statusDecided
Recommended 184Not recommended 41Reported 0
ReviewReview IDStatus
No visit, dish never servedRemoved
Rival five stars same weekRemoved
Server named with addressRemoved
Political rant, no visitRemoved
Real guest, slow nightReplied

What changesRecommended reviews that break the Content Guidelines taken down, with real guests answered in public.

Yelp · Business page, star rating
BeforeDragged
Star ratingFalling
Consumer Alert riskUnchecked
Invalid reviews counted5
3Star rating, 5 point scale
Competitor clusterCounted
No visit reviewsCounted
Review request practiceAsking in receipts
Filtered reviewsMisread
AfterRecovering
Star ratingRising
Consumer Alert riskAudited
Invalid reviews counted0
4Star rating, 5 point scale
Competitor clusterRemoved
No visit reviewsRemoved
Review request practiceStopped
Filtered reviewsExplained

What changesStar rating no longer pulled by reviews that break the guidelines, and no review requests that risk an alert.

Yelp · Yelp for Business, Review replies
Before140 unanswered
Low reviews answeredFew
Reply toneDefensive
Private messages sentNone
Recommended 188Replied 48No reply 140
ReviewReview IDReply
Wait was too longNo reply
Order came out coldDefensive
Noise on patioNo reply
Parking unclearNo reply
Great brunchNo reply
AfterAnswered
Low reviews answeredAll
Reply toneSpecific
Private messages sentWhere useful
Recommended 184Replied 170No reply 14
ReviewReview IDReply
Wait was too longReplied
Order came out coldReplied
Noise on patioReplied
Parking unclearReplied
Great brunchReplied

What changesPublic and private replies that show the next customer how the team fixes problems.

Drag the handle to compare. Illustrative figures.
Inside Yelp moderation

How Yelp decides a reported review.

Some reviews are judged by software, some by people. Knowing which one holds your review decides what to send.

Who handles a Yelp reviewPull a ticket
On the pass

Recommendation software

Automated software that decides which reviews are recommended and count toward the star rating, and which move to the not recommended section.

Needs before it acts

Nothing from businesses. It runs on its own and cannot be petitioned.

How we write for it

We never ask Yelp to move a review in or out of the filter. We work the reviews it recommends.

Note

Every review decision at Yelp runs through one of these. Pull a ticket to see what that part of Yelp checks before it acts.

How we read a Yelp case

Every suspension has a different pathway. Pick yours.

Yelp names its suspensions its own way. Each one is owned by a different desk, triggered by different signals, and reinstated by a different route. Pick the one on your notice.

?
Firsthand experience guideline

No firsthand visit

Owned by User Operations

Typical grade: Difficult

What sets it off

  • A review of a visit no record supports
  • Dishes or staff that do not match the location

What they can prove

  • The review text and date
  • The reviewer’s profile

What they infer

  • That the reviewer was a customer

Our pathway

  1. 1Search POS and bookings for the stated visit
  2. 2List details that do not match
  3. 3Cite the firsthand experience guideline
  4. 4Report one review at a time
We show the search, so the moderator can trust it.
Conflict of interest guideline

Competitor

Owned by User Operations

Typical grade: Difficult

What sets it off

  • A reviewer tied to a competing business
  • Low reviews that line up with a rival opening

What they can prove

  • The reviewer’s public profile
  • The timing

What they infer

  • That the reviewer is an independent customer

Our pathway

  1. 1Document the tie from public facts
  2. 2Show the timing
  3. 3Cite the conflict guideline
  4. 4Leave the rest to Yelp
A rival review comes down on the conflict, not the stars.
Conflict of interest, employment

Former employee

Owned by User Operations

Typical grade: Moderate

What sets it off

  • A review from someone you employed
  • Inside details only staff would know

What they can prove

  • The review text

What they infer

  • That the reviewer came as a customer

Our pathway

  1. 1Confirm dates from payroll
  2. 2Match them to the review
  3. 3Cite the conflict guideline
  4. 4Keep private records out
Employment disputes belong somewhere else, not on the page.
Threats, harassment, and privacy

Harassment or privacy

Owned by User Operations

Typical grade: Moderate

What sets it off

  • A staff member named with personal details
  • Threatening language

What they can prove

  • The text as published

What they infer

  • That the details are fine to post

Our pathway

  1. 1Quote the exact line
  2. 2Cite the guideline
  3. 3Ask for removal
  4. 4Keep the rest of the case separate
Criticism stays. A home address does not.
Suspicious activity and Consumer Alerts

Review wave

Owned by Consumer Alerts

Typical grade: Hell 1 to 2

What sets it off

  • A burst of reviews after a news story or post
  • New accounts from outside the area

What they can prove

  • Account ages and timing

What they infer

  • That each review reflects a visit

Our pathway

  1. 1Capture the post that drove the wave
  2. 2Match reviews to it by time
  3. 3Send one pattern file
  4. 4Reply to anything genuine
When a story drives the reviews, the story is the evidence.
Recommendation software

Filtered reviews

Owned by Recommendation software

Typical grade: Moderate

What sets it off

  • Good reviews moved to not recommended
  • Bad reviews still recommended

What they can prove

  • Its own reviewer signals

What they infer

  • Nothing a business can contest

Our pathway

  1. 1Explain what the software does
  2. 2Stop asking customers for reviews
  3. 3Focus reports on recommended reviews
  4. 4Reply where it helps
Nobody at Yelp can move a review in or out of the filter.
Yelp removal grounds

Can a bad Yelp review be removed?

Only when it breaks the Content Guidelines. Filtered reviews already do not count toward your stars. A real guest’s bad night is not a ground, and it gets a real reply.

Where does this Yelp review sit, and can it goTick what is true
About the reviewerAbout the review
RecommendedCounts toward stars
Not recommendedDoes not count
1 star
What we do

Report it

Illustrative. Yelp does not publish how its software weighs reviewers, and nobody can petition it.

Note

Tick what you know about the reviewer and the review. The token shows where software likely leaves it, and the verdict shows what a report can do.

Assessing the damage, and how the backend reads it

Yelp does not read your report the way you think. It reads this.

Behind the notice sits an internal record: your standing on every standard, the identifiers tied to you, and a running log of reviewer notes. This is a generalized view of what the desk is weighing while your case waits in the queue.

!

Potentially how it looks. A fictitious reconstruction built from our research and quantified only from cases we have handled. It is not a Yelp screen or tool. Names, IDs, and records are invented or redacted.

Review moderation recordReview ID Business page Location 2 of 6Open investigation
Report received from business owner. Review recommended by software. Guideline decision pending.
Annotated: owner disagreement alone is not a guideline breach.

Review summary

Record and context checks

Yelp decides on its Content Guidelines. A real guest with a bad night stays up, and we say so before you pay.

Business page

Review record

Reviewer

Business pageReviewsReport reviewReply to review
AccountAreaAccount ageProfile photoReview timingDish namedRival ratedIPDeviceCheck-in
This reviewReported222
Review 02Recommended
Review 03Recommended
Review 04Recommended
Review 05Not recommended
Account 06Closed
Review 07Recommended
Review 08Recommended

Showing 8 of 26 related records. We document what is visible and let Yelp confirm what only it can see.

SearchShow 10 entries
ReviewRatingGroundStatus
Showing 1 to 7 of 229 entries123...Next
Recommended reviews under 3 stars, weeklyWithin targetBreachThreshold

W1W2W3W4W5W6W7W8

The line is our review marker, not a Yelp rule.

SearchShow 10 entries
ActionLast30 dayLifetime
Showing 1 to 8 of 37 entries123...Next
SearchShow 10 entries
TicketStatusQueueUpdated
Showing 1 to 5 of 14 entries123...Next
SearchShow 10 entries
WhenBrowser, OSDevice IDNetworkTime zoneLocation
How the desk reads itTap any line in the record

Every flag above is something a reviewer weighs before they read a word of your appeal. Tap one to see what it means and what we do with it.

Step by step

How to get a fake Yelp review removed, step by step.

The order our case team works a Yelp file. Sorting comes before any report, because it decides which reviews are worth reporting.

A Yelp case, written up step by stepClick through the steps
Today’s case
Step 1 of 5, Intake

We capture your page and every review

Review export

Filter snapshot

Alert check

Prior reports

Step 2 of 5, Sort

We sort reviews against your records

Visit match table

Profile notes

Detail check

Genuine review list

Step 3 of 5, Grade

We grade the case before you pay

Case grade

Guideline per review

Evidence still needed

Working timeline range

Step 4 of 5, Report

We report through Yelp for Business

Report copies

Evidence exhibits

Reply drafts

Attorney-reviewed letters

Step 5 of 5, Track

We follow each report to a decision

Report log

Outcome analysis

Rating tracking

Closing report

Note

Recommended and not recommended reviews, the star rating, any alert on the page, and prior reports from Yelp for Business.

  1. 01Intake

    We capture your page and every review

    Recommended and not recommended reviews, the star rating, any alert on the page, and prior reports from Yelp for Business.

    • Review export
    • Filter snapshot
    • Alert check
    • Prior reports
  2. 02Sort

    We sort reviews against your records

    Visits matched to POS and bookings, reviewer profiles read, and every named dish, staff member, or date checked.

    • Visit match table
    • Profile notes
    • Detail check
    • Genuine review list
  3. 03Grade

    We grade the case before you pay

    Moderate through Hell case, with reasons. If a review is a real customer’s, you hear it from us first.

    • Case grade
    • Guideline per review
    • Evidence still needed
    • Working timeline range
  4. 04Report

    We report through Yelp for Business

    One report per review citing the guideline, with records, plus replies to genuine reviews.

    • Report copies
    • Evidence exhibits
    • Reply drafts
    • Attorney-reviewed letters
  5. 05Track

    We follow each report to a decision

    We log outcomes, add records where a report was declined on a fixable gap, and watch the page for new waves.

    • Report log
    • Outcome analysis
    • Rating tracking
    • Closing report
If a report is declined

How a Yelp report escalates, rung by rung

1

Guideline report

A report through Yelp for Business citing the guideline the review breaks, with records.

Most removable Yelp reviews are decided here.
2

User Operations follow up

A follow up to Yelp support with new evidence or a documented pattern.

For declined reports and review waves.
3

Legal removal demand

An attorney-reviewed notice to Yelp for false statements of fact or private information, naming each review.

Used for false statements of fact and personal information that the platform process did not clear.
4

Author demand

A pre-escalation demand to the reviewer for false statements of fact, prepared with attorneys after anti-SLAPP exposure is weighed.

Directed at the person who posted, not the platform, which is generally shielded for user content.
5

Court order support

Where counsel obtains an order finding the content unlawful, we prepare it for submission to the platform and to search engines.

The last rung. Counsel handles the court. We do not litigate.

Struggling to get Yelp to look at a review on your own?

Book a call and we will figure out the path together.

Case information

Build your Yelp case file in four steps.

Answer four questions and see how we would read your case: the desk that owns it, the route, the grade, and what is missing. Nothing is sent until you choose to.

  1. 1What did you receive
  2. 2Where does it stand
  3. 3What applies
  4. 4What you have

What did Yelp send you

Where does the case stand today

Tick everything that applies

Which of these can you get

Preliminary gradeModerate
Desk that owns it
What they check
Our route
Still missing

A preliminary read from four answers. The real grade comes after we read the notice and your file.

Your case file

Yelp case, draft

NoticeNot chosen yet
StatusNot chosen yet
Risk signalsNone ticked
DocumentsNot checked yet
GOT SUSPENDED?UnmatchedMatched
Matched case
97%Peak reinstatement rate
Drag to rotate
Why the hard cases come here

We are the ones businesses come to when every other agency and law firm has already failed.

Every Yelp case is run against 10,000+ we have already resolved. Its signals are tied to past files, several at a time, until one pattern locks in and the path to a human reviewer shows. We take the files with stacked denials and find the path the last people missed.

Performance risk engine

We grade every Yelp case, from Moderate to a deep Hell Case.

Toggle what is true for your account and watch the tier move. We price on difficulty, and we take cases up to Hell 5, where a human path still exists. Levels six and seven we decline before you pay.

Risk signals
MODModerate
Moderate
What the desk sees
How we work it

Moderate

A guideline breach visible in the review text. One report that cites the guideline and quotes the line.

Difficult

A firsthand or conflict case the software recommended. POS, booking, or employment records against the review.

Hell 1

A conflict that needs public facts, or a report that failed on evidence. The tie documented, then a follow up with what was missing.

Hell 2

A commercial fight or a borrowed story in review form. The dispute or the secondhand lines shown against records.

Hell 3

A burst tied to news or a group, not visits. A pattern file for Yelp to confirm.

Hell 4

The same accounts hitting more than one location. One evidence file, reported location by location.

Hell 5

Invalid and genuine reviews in the same week. Report the invalid, reply to the genuine.

Hell 6

A genuine review. We decline before you pay.

Hell 7

Software decisions no one can petition. We decline before you pay.

What you get

A full Yelp case file, review by review.

Every review sorted, every report filed, and the star rating tracked.

Your Yelp case file, course by courseOrder a course
Case file

The Yelp menu

Five courses, served in order
Review sort

Every review marked recommended or filtered, with the guideline that applies or genuine status.

ReviewStateCall
A, 1 starRecommendedReport
B, 1 starRecommendedReport
E, 2 starsRecommendedReply
F, 5 starsNot recommendedLeave
Visit evidence

POS, booking, and staff records for each report.

ExhibitForShows
POS searchANo ticket that night
Menu historyADish never served
Profile factsBTie to rival
Payroll datesCFormer staff
Report log

Every report, follow up, and Yelp outcome.

DateReviewOutcome
Day 1AFiled
Day 1BFiled
Day 6ARemoved
Day 9BMore detail, added
Reply set

Public and private replies to genuine reviews.

ReviewOpens withChannel
EYou are right about the waitPublic
GThank you for the detailPublic
HWe would like to fix thisPrivate
IGlad you came backPublic
Rating report

Star rating and review mix before and after.

MetricBeforeAfter
Star rating3.54.0
Low reviews, 30d62
Replies to real reviews26%92%
Alert riskUncheckedAudited
Note

This is what you receive. Pick a course to see the document inside. Rows are an illustrative example.

Course 01

Review sort

Every review marked recommended or filtered, with the guideline that applies or genuine status.

Course 02

Visit evidence

POS, booking, and staff records for each report.

Course 03

Report log

Every report, follow up, and Yelp outcome.

Course 04

Reply set

Public and private replies to genuine reviews.

Course 05

Rating report

Star rating and review mix before and after.

Inside the packet

Open every document in your Yelp case file.

Each deliverable is built for this platform and this case. Tap one to open it. Contents shown are illustrative.

Yelp reference

Yelp departments and case types, in plain words.

Pick a category, then open any case to see who reviews it, what triggers it, and what we submit.

Who reviews Yelp cases

R

Recommendation software

Automated software that decides which reviews are recommended and count toward the star rating, and which move to the not recommended section.

Nothing from businesses. It runs on its own and cannot be petitioned.

Reviewer activityReview qualityReliability signalsPatterns
U

User Operations

The moderation team that reviews reported content against Yelp’s Content Guidelines.

A specific guideline and proof visible in the review or your records.

Guideline citedReview textFirsthand experienceConflict signals
C

Consumer Alerts

The trust function that places alerts on business pages when it finds suspicious or compensated review activity.

Evidence the business did not buy, ask for, or trade for reviews.

Review solicitationIncentivesClustersPublic attention
B

Business support

The Yelp for Business support channel owners use for account and page issues.

A claimed page and a clear request.

Claimed pageOwner identityRequest type
L

Legal

Yelp’s channel for legal claims about content, such as defamation or court orders.

A precise legal claim, and for defamation, generally a court finding.

Legal basisSpecific statementCourt order

No firsthand experience

Yelp noticeReviewer was never a customer

Reviewer was never a customer

We show POS, booking, and visit searches for the date and name.

Reviewed by

User Operations

What triggers it

A review of a visit no POS, booking, or card record supports.

What we submit

The record searches for the stated date and name, tied to the firsthand experience guideline.

Yelp noticeReview of a different business

Review of a different business

We show the details belong to another business with a similar name.

Reviewed by

User Operations

What triggers it

Details that belong to a business with a similar name.

What we submit

The mismatched details beside your menu, address, and staff list.

Yelp noticeSecondhand accounts

Secondhand accounts

We quote the lines that describe someone else’s visit.

Reviewed by

User Operations

What triggers it

A review telling someone else’s story.

What we submit

The quoted lines that show the reviewer was not there.

Yelp noticeReview of a closed location

Review of a closed location

A review of a location that had closed before the stated visit.

Reviewed by

User Operations

What triggers it

A visit date after the closing date.

What we submit

The closing record and the review date.

Conflicts of interest

Yelp noticeCompetitor reviews

Competitor reviews

We document the reviewer’s tie to a competing business.

Reviewed by

User Operations

What triggers it

A reviewer tied to a competing business.

What we submit

Public facts showing the tie, under the conflict of interest guideline.

Yelp noticeFormer employees

Former employees

We show employment dates against the review.

Reviewed by

User Operations

What triggers it

A review written from inside the business.

What we submit

Employment dates against the review, with private data kept out.

Yelp noticeVendors and partners in a dispute

Vendors and partners in a dispute

We show the commercial dispute behind the review.

Reviewed by

User Operations

What triggers it

A supplier or partner reviewing during a commercial fight.

What we submit

The dispute record and the review timing.

Yelp noticeLandlord or neighbor dispute

Landlord or neighbor dispute

A review from someone in a property dispute with you.

Reviewed by

User Operations

What triggers it

A reviewer tied to a non-customer dispute.

What we submit

The dispute record and the review timing.

Prohibited content

Yelp noticeThreats and harassment

Threats and harassment

We quote the line under the harassment guideline.

Reviewed by

User Operations

What triggers it

Threatening or abusive language.

What we submit

The passage quoted under the harassment guideline.

Yelp noticePrivate information about staff

Private information about staff

We report personal details under the privacy guideline.

Reviewed by

User Operations

What triggers it

Personal details about a named employee.

What we submit

The line quoted under the privacy guideline.

Yelp noticeHate speech and lewd content

Hate speech and lewd content

We quote the passage and cite the guideline.

Reviewed by

User Operations

What triggers it

Hateful or lewd content in the text.

What we submit

The passage quoted and the guideline cited.

Yelp noticeFalse statements of fact

False statements of fact

We separate stated facts from opinion before any legal step.

Reviewed by

Legal

What triggers it

A provably false factual claim, not an opinion.

What we submit

Records that disprove the claim, and an attorney-reviewed notice where the guideline route is used up.

Yelp noticePhoto showing a staff member’s face with abuse

Photo showing a staff member’s face with abuse

A review photo used to target an employee.

Reviewed by

User Operations

What triggers it

An image attached to abusive text.

What we submit

The photo and text quoted under the harassment and privacy guidelines.

Off-topic and promotional

Yelp noticeRants about policy or politics

Rants about policy or politics

We show the review is not about the customer experience.

Reviewed by

User Operations

What triggers it

A review about a stance or policy, not the experience.

What we submit

The lines that show it is not about a visit.

Yelp noticePromotional reviews

Promotional reviews

We show a review used to promote another business.

Reviewed by

User Operations

What triggers it

A review used to push another business.

What we submit

The promotional passages and names quoted.

Yelp noticeMedia driven review waves

Media driven review waves

We tie the burst to the news or social post that drove it.

Reviewed by

Consumer Alerts

What triggers it

A burst of reviews that follows a news story or post.

What we submit

The source post and a timing table for Yelp to confirm.

Yelp noticeReview about a different service line

Review about a different service line

A review of a catering event another company ran.

Reviewed by

User Operations

What triggers it

Details of an event you did not run.

What we submit

The event record showing the other company.

Rating and alerts

Yelp noticeNot recommended reviews explained

Not recommended reviews explained

We show what the software filtered and why it cannot be petitioned.

Reviewed by

Recommendation software

What triggers it

Reviews the software filtered on its own.

What we submit

Nothing to Yelp. We explain the filter to you and focus on recommended reviews.

Yelp noticeConsumer Alert risk audit

Consumer Alert risk audit

We review how you ask for reviews before Yelp sees a pattern.

Reviewed by

Consumer Alerts

What triggers it

Review requests, incentives, or clusters that look like solicitation.

What we submit

A fix to your request practices before Yelp sees a pattern.

Yelp noticeReplies to genuine reviews

Replies to genuine reviews

We write public and private replies that show the fix.

Reviewed by

Business support

What triggers it

A real review that stays up.

What we submit

A public or private reply that names the fix.

Yelp noticeReview requests in receipts or signage

Review requests in receipts or signage

Printed asks that invite an alert.

Reviewed by

Consumer Alerts

What triggers it

Solicitation that looks organized.

What we submit

A change to the practice and a record that it stopped.

?
Not on this list

Your Yelp case may not be listed here. We have likely seen it.

We have handled far more Yelp case types than fit on one page, including rare notices, stacked decisions, and cases no one could name. Send it over and we will work out the path with you.

Yelp review removal questions

What clients ask us first.

If yours is not here, the fastest answer comes from sending us the notice.

Can you remove a negative Yelp review?

We report reviews that break Yelp’s Content Guidelines, such as reviews from people who were never customers, competitors, former employees, or reviews with threats or private information. A real customer’s negative review usually stays and gets a reply.

How do I report a review on Yelp as a business owner?

Owners can report a review from Yelp for Business. The report works when it names the guideline the review breaks and the records back it up.

Why are some Yelp reviews not recommended?

Yelp’s automated recommendation software decides which reviews are recommended. Not recommended reviews do not count toward the star rating, and businesses cannot ask Yelp to move them.

Does advertising on Yelp remove bad reviews?

No. Yelp states that advertising does not affect which reviews are shown or removed.

What is a Yelp Consumer Alert?

A notice Yelp can place on a business page when it finds suspicious review activity, such as reviews that appear to be bought or rewarded. We audit how you ask for reviews so the business stays clear of one.

Do you guarantee Yelp removal?

No one can promise what Yelp decides. We commit to the work: an honest read of whether a real removal ground exists, a request filed under that ground, and escalation until a person reviews it. If the content is accurate and lawful, we tell you before you pay.

Are you a law firm?

No. We are removal consultants. When a matter needs legal weight, such as a defamation removal demand or court order support, letters are prepared and reviewed with attorneys. We do not litigate.

Who we protect

The operators, brands, and firms that trust us.

Some agreed to be named. Most cannot be. Here is the part of the roster we are allowed to show.

Tap any gold-framed face to hear it from them
Start here

Send us your Yelp page. We will sort every review.

The case read is free and confidential. We tell you which reviews have a real ground.

  • A strategist reads your notice before the call
  • You leave with the route and the grade in writing
  • No fee to talk, no obligation after
Yelp noticeNever a customerReceived
1The real trigger is here, not in the label
2This desk owns it
Our readRoute setGrade and next step in writing
NoticeOur readYour route
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